BERGDORF GOODMAN: Autumn Beauty w/ Victoria Beckham
BERGDORF GOODMAN BEAUTY
AUTUMN BEAUTY WITH VICTORIA BECKHAM
The BG x Victoria Beckham beauty campaign aimed at giving the Bergdorf audience a look into VB’s effortless—yet posh—autumn beauty “playbook” consisting of 3 simple steps: skincare, makeup, and the ultimate “finishing touch”. This beauty offering brings emphasis to VB’s love for the perfect base for any makeup look— a healthy and glowing complexion.
Under the art direction of Bergdorf Goodman Senior Art Director Lee Pullano, Lani styled 5+ still-life shots that were featured across multiple media channels such as the Bergdorf Goodman website homepage, Instagram, email advertisement campaigns, and direct mail marketing materials. All of the still-life shots for the BG x Victoria Beckham autumn beauty campaign were photographed by fashion photographer Brocke Lyons.
Conceptualized & Directed by Lee Pullano, styled by Lani (JLT), and photographed by Brocke Lyons.
Featured Beauty Brand: Victoria Beckham Beauty
THE TEAM
Producer: Elsa Christie
Art Direction: Lee Pullano
Photographer: Brocke Lyons
Photo Asst: Araceli Jaime
Stylist: Lani (JLT)